The Matcha Journal is an independent guide to Japanese matcha, written from Japan.
Matcha has become popular around the world, and with that popularity has come a lot of confusing labels and exaggerated claims. This site aims to explain matcha clearly and honestly: how it is grown and made, how to choose it, and how to prepare it at home.
Our approach
- We explain things plainly, for people who are new to matcha.
- We do not make medical claims. Matcha is a tea, not a medicine.
- When we are not sure about something, we say so.
- If we ever recommend or sell a product, we will say so clearly on the page.
Contact
Questions, corrections or ideas for articles are welcome: [email protected]